Before becoming a freelance writer and digital marketeer, Hazel was Group Marketing Manager at Santander.
“Every five seconds an Asia-based millionaire is online managing issues related to their financial wealth.” With the help of an in-depth HNW insight report covering Asia – FutureAdvisor Asia from Scorpio Partnership – we uncover exactly how much Asian investors rely on digital channels. Digital gateways offer the fastest route to connect with Asian …
200% growth in centa-millionaires forecast for South & Central Asia There are probably not too many people queuing up to ask why Asia is an important region for global asset managers, but perhaps the scale of that importance is best summed up in the following image which tracks the growth in the number of centa-millionaires …
China will be the next power house of growth for the wealth industry. According to Scorpio Partnership, “every five seconds an Asia-based millionaire is online managing issues related to their financial wealth”. But Asian investors are also digital natives. Wealth managers predict that within five years the dominant tools for the delivery of financial services …
Big budget TV commercials selling mutual funds to wealthy investors used to be big business. These days, 85% of tablet / smartphone owners use their device while watching TV[i] and the “box in the corner” increasingly looks like being relegated to “second screen” status. But that doesn’t mean we’ve fallen out of love with video. …
The list of reasons not to use social media for fund marketing used to go something like this… Compliance concerns And do clients really want it, anyway? Fear of the regulators And does it really drive results? Worry over controls and safeguards But we don’t know what to do… For some time, now, those financial …